Player 2 is a campaign developed in collaboration with Sverok to tackle youth loneliness by making it easier for young people to find welcoming gaming communities. The initiative emphasizes the social power of gaming and encourages players to connect with others who share their interests.
In this project, I contributed by co-developing the campaign concept with the team, adding motion graphics to video materials, designing the UX for the quiz, and managing the social media ads, including booking and monitoring the campaign’s performance.
Deliveries: Campaign concept, video graphics, UX design for quiz, social media ad production and management.
Work done at: Spektra Design
